Archive for December, 2009

Using Online Social Networking To Reinforce Offline Networking

In: Social Networking

27 Dec 2009

I’ve been attending quite a few different networking events and groups lately, to expand both my business and social circles and so I’ve been thinking about how social networking happens on and offline. For me, networking is about more than collecting business cards – it becomes much more interesting, fun and effective when you add [...]

10 Tips For Integrating Social Media Into Your Marketing Mix

In: Social Networking

18 Dec 2009

Small Business CEO has published my guest post: 10 Tips For Integrating Social Media Into Your Marketing Mix
There’s a lot to be said on this topic but these are some initial thoughts and considerations if you’re just starting to think about integration. The main point is that this is indeed the key word – [...]

Using Online Video Trailers To Market Books

In: video

12 Dec 2009

This is a great idea I spotted over at Digital Media Buzz – authors are starting to use video trailers, similar to movie trailers, to promote upcoming book releases. It’s a simple idea – applying an existing marketing tool to an industry that hasn’t typically embraced the digital world yet – and has tons of [...]

The Girl Effect And Viral Video Marketing

In: video

10 Dec 2009

The Girl Effect is a viral video demonstrating the premise  that investing in girls in developing countries has the potential to change the world. There are lessons to be learned from how they executed the campaign that can be applied to your own viral video marketing, whether yours is a non-profit or for-profit venture. I [...]

Mashable’s 8 Tips for Managing a LinkedIn Group

In: Social Networking

7 Dec 2009

This is a great read from Mashable and I think the general principles apply not only to LinkedIn, but to running a group or community on any platform. If you thought just engaging in social media was a lot of work, read this before you get all gung-ho and decide to start your own group! [...]

Flickr Marketing Tips From Open Forum

In: Online Marketing

4 Dec 2009

While the last thing this country, businesses or individuals need is to buy more stuff with fake money – yes, I mean credit (hee hee) – American Express, in a smart attempt to get people to do exactly that, have started a useful business community called Open Forum where you can find marketing, technology and [...]


About this site

The goal of Web Training Wheels is to coach small businesses, entrepreneurs & non-profits in internet marketing and strategy so that you can take a hands-on approach to your own online efforts.In addition to this blog I work with people one-on-one or in small groups to provide the necessary coaching and direction. I'll give you the confidence and tools you need to effectively use the web to expand your business and express yourself online. Find out more.

Are you in the Los Angeles area? Get customized training to suit your needs.

What Do You Need Help With?
Blogging For Beginners
Just starting out? Learn all the blogging basics

Learning Simple SEO Techniques
SEO made simple - I'll teach you what you need to know

Categories

Archives

  • lucy: Thanks for your input Doron! Good to know those differences between Frugal and Thesis. I tried to sk [...]
  • Doron Orenstein: Great article Lucy! Another 'blank canvas' theme I like is Frugal (http://frugaltheme.com/). Thesis [...]
  • lucy: Thanks for your comment Larry. I like your idea that social media can push the boundaries of the per [...]
  • Larry Brooks Ph.D.: This post is timely and your perspective is sobering and encouraging. Psychotherapists tend to be ap [...]
  • Justin McCullough: Hi Lucy, I recently found you via a Chris Brogan post. I agree with this post and included you in my [...]

Sign up for updates and workshop info

Sign up to the email list and you will receive a free copy of my ebook "Practical SEO." I respect your privacy and your information will not be sold, rented or abused in any way. You will receive a weekly update of posts from the blog and, if you provide your location, occasional emails about events in your area.
join my mailing list
* indicates required field

Connect With Me

Where to find me and what to expect:

my personal profile - life, music, geekery

 

blog updates, useful articles and tips

 


business networking

 


bookmark collection contains marketing resources for small business and non-profits

Ask A Question

Do you have a specific question or topic you'd like to have addressed on the blog? Shoot me an email with your inquiry and I might be able to write a blog post about it to help you out. lucy [AT] webtrainingwheels.com

Contact Me

lucy [AT]webtrainingwheels.com
Web Training Wheels - Blogged

Copyright © 2010 - Web Training Wheels - is proudly powered by WordPress | Log in

Compositio Theme is created by: Design Disease brought to you by PremiumThemes.com